Your clients would like to see optimal results for minimal work. For this reason, it can be difficult to convince them that a website redesign enhances SEO strategies. However, if you try to redesign a site without taking SEO into account, you are going to face bigger problems down the road.

Start off by explaining to clients what will happen if you ignore SEO in your redesign. Explain to them how a website redesign enhances SEO strategies across the board. A redesign is essential and should be part of your client’s budget. There are a couple of risks to point out.